Privacy Policy

Millfield Autoparts is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website www.millfieldautoparts.co.uk.

We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website and tell you about your privacy rights and how the law protects you.

Please read this privacy policy carefully. By using our Website, you consent to the practices described in this policy.

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Fill out forms on our Website, such as our contact form
• Correspond with us via email, phone, or live chat
• Request information about our products or services

The personal information we collect may include:

• Name
• Email address
• Phone number
• Message content

Automatically Collected Information

When you visit our Website, certain information may be automatically collected, including:

• IP address
• Browser type and version
• Operating system
• Referral source
• Length of visit and pages viewed
• Other browsing statistics

What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners.

How We Use Cookies

Our Website uses cookies for the following purposes:

• Essential Cookies: These cookies are necessary for the Website to function properly. They enable core functionality such as security, network management, and account access.
• Functionality Cookies: These cookies allow us to remember choices you make and provide enhanced, personalized features.
• Performance Cookies: These cookies collect information about how visitors use our Website, such as which pages they visit most often. This helps us improve our Website.
• Third-Party Cookies: Our Website may use third-party services, such as live chat (CueDesk), which may set their own cookies.

Cookies We Use

The specific cookies used on our Website include:

Managing Cookies

You can control and manage cookies in various ways. You can:

• Accept or decline cookies on our Website using our cookie consent banner
• Modify your browser settings to accept or refuse cookies
• Delete cookies that have already been set

Please note that disabling cookies may affect the functionality of our Website and your experience. To learn more about managing cookies in your browser, visit:

• Google Chrome
• Mozilla Firefox
• Microsoft Edge
• Safari

We use the information we collect for various purposes, including:

• To provide, operate, and maintain our Website
• To respond to your inquiries and fulfill your requests
• To improve our Website and user experience
• To send you information about our products and services
• To comply with legal obligations
• To protect against fraudulent, unauthorized, or illegal activity

Legal Basis for Processing

We process your personal data based on one or more of the following legal grounds:

• Consent: Where you have given us explicit consent to process your data for a specific purpose.
• Contractual Necessity: Where processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
• Legitimate Interests: Where processing is necessary for our legitimate interests, provided these interests don't override your fundamental rights and freedoms.
• Legal Obligation: Where processing is necessary for compliance with a legal obligation to which we are subject.

We may share your information with third parties in the following circumstances:

• Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as website hosting, data analysis, and customer service. These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
• Business Transfers: If we are involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.

Third-Party Services

Our Website uses the following third-party services:

• CueDesk: We use CueDesk for our live chat functionality. When you use our live chat service, CueDesk may collect information such as your name, email address, and chat content. For more information, please refer to CueDesk's Privacy Policy.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized or unlawful processing, accidental loss, destruction, or damage. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure.

Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.

Depending on your location, you may have certain rights regarding your personal information, including:

• Right to Access: You have the right to request access to your personal data.
• Right to Rectification: You have the right to request correction of inaccurate personal data.
• Right to Erasure: You have the right to request deletion of your personal data in certain circumstances.
• Right to Restrict Processing: You have the right to request restriction of processing of your personal data in certain circumstances.
• Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format.
• Right to Object: You have the right to object to processing of your personal data in certain circumstances.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the bottom of this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Millfield Autoparts
Unit 5 Bourges View Park
Maskew Avenue
Peterborough
PE1 2FG

Phone: 01733 557457
Email: sales@millfieldautoparts.co.uk